Search Engine Optimization is important for your blog or website to stand ahead of your competitors. Learning Seo is bit tedious, yet the internet is full of Seo resources & tools which you can make use of to top in Google results. I have compiled 80+ Seo resources especially for newbie bloggers who want to buid their blog and take it to the next level. I have divided the Seo resources into 6 categories
- Seo Tools
- Forums related to Seo
Search engine optimization Tools
There are several tools over the internet which can be used to boost your blog’s seo. Some tools are for keyword research,some for checking backlink and few does both. Apart from that certain tools are meant to fetch competitor site’s analysis. Here i have mentioned basic tools to advanced ones. Most of them are free and easy to use.
Do you want to evaluate the progress of your online business? Then Google Analytics is the tool for you. It tracks traffic to your website providing detailed information on session durations, page impressions, clicks, new visitors and returning visitors among many others. Additionally, this SEO tool gives you an insight into the keywords that visitors use to land on your website. Using this information, you can modify your website pages to comply with end-user needs.
Official Site : https://analytics.google.com
Google Keyword Planner
Why struggle for keyword ideas when you can use the Google Keyword Planner for your search campaigns? The Google Keyword Planner is a hybrid of the keyword tool and traffic estimator. This free keyword planner for Search engine optimization will help you find new keywords, get search volume data, competition and bid estimates for your search campaigns.
Official Site : https://adwords.google.com/KeywordPlanner
SEMrush is one of the best keyword tools that not only shows your competitors’ high-ranking keywords, but also discloses the pages on their websites that generate the highest traffic in an organic search. In SEO circles, this tool is the epitome of competitive intelligence. It further provides users with ideas for gaining organic traffic and offers information on video advertising and social media research.
Official site : www.semrush.com
Long Tail Pro
For those who are not techno-savvy but need a simple keyword research tool that can provide profitable keywords, then the Long Tail pro is the tool for them. Simply, enter any keyword and get a myriad of suggestions. It has a filtering feature that allows you to select your keyword search preferences including advertiser competition and keyword competitiveness. By using this powerful tool, you can establish keyword profitability, determine domain strength, and discover custom difficulty targets.
Official Site : https://longtailpro.com
Google Webmaster Tool
Google Webmaster Tools (Google search console) is a must for every site. It provides information like impressions on a particular page, number of clicks and queries for which your post or page rank for.These information are particularly essential to drive traffic to your site. They also give information about various links pointing to your site. For this tool to work, you have to add your site and verify it
Official Site : https://www.google.com/webmasters/tools
Related Article : How to verify your site with Google
Link analysis is an integral part of Search engine optimization and there is no better tool for it than the Majestic SEO. The Majestic SEO tool has the largest link index database, providing you with a detailed analysis of your as well as your competitors’ links. It has useful features such as trust and tropical metrics, which assist you to select links from an authoritative site. By using this tool, you will discover numerous link-building opportunities by keeping track of your social media team and measuring the success of your marketing campaign.
Official Site : https://majestic.com
As its name implies, Google Trends gives you an overview of what people are searching for the most, on the internet. It gauges people’s interest in a particular keyword over time. Using Google Trends can assist you to evaluate the popularity of a particular keyword that you intend to use, subsequently forecast the direction your business is taking in the market. Bloggers can use this search engine keyword tool to search for hot topics for their blogs, subsequently improving their search results.
Official Site : https://www.google.com/trends
BuzzSumo is a content optimization tool that identifies the right content for your marketing campaigns. You just need to enter a term or phrase and this tool will quickly identify the winning content in your niche (content with maximum shares and backlinks). If you want to find the key influencers in your niche, then BuzzSumo is the tool for you.
Official Site : buzzsumo.com
Screaming Frog’s SEO Spider Tool
The Screaming Frog is one of the best website crawlers. It identifies technical issues that may affect your website and offers viable solutions to these issues. This onsite SEO checker evaluates website links, images, scripts and apps, providing you with valuable SEO data. It has a number of benefits including its ability to identify broken links, audit redirects, extract metadata and discover duplicate content. The Screaming Frog tool is relatively fast and you can analyze data in real time.
Official Site : https://www.screamingfrog.co.uk/seo-spider
Open Site Explorer
One of the best ways of identifying link-building opportunities is by using the OpenSite Explorer. Open Site Explorer is a backlink analysis tool that allows you to research on the most impactful inbound and outbound links. By using this tool, you are also able to analyze anchor text, identify top ranking pages and follow social media activities. To use this tool, simply enter the URL of your site of interest and click on the search button.
Official Site : https://moz.com/researchtools/ose
SERPs Rank Checker
Determining the rank of your website based on specific keywords has never been easier, thanks to SERPs Rank Checking tool. For best results, enter any keyword and your site’s URL then wait for the results. Alternatively,you can just enter your keywords and leave the URL space blank. You will receive an extensive list of sites using similar keywords, from which you can establish where your site ranks. It also provides average monthly searches and estimated Cost per Order for various keywords.
Official Site : https://serps.com/tools/rank-checker
Hreflang Tags Generator Tool
Hreflang tags are important in establishing the correct web presence to the correct target group. When users search for various keywords using a particular language, Google uses the Hreflang tags on your website to establish if the Geo-location specifications match with the search. A Hreflang Tags generator tool will help you create Hreflang annotations that meet Google specifications for language and target countries. You have to enter your language preferences and select the country of your URL and the generator will provide Hreflang tag suggestions.
Official Site : https://www.zazzlemedia.co.uk/hreflang-generator-tool
Search Engine Saturation Tool – SEO Book
Knowing exactly where your competitors rank is essential for the success of your marketing campaign. By using the Search Engine Saturation Tool, you are able to measure where your pages rank in comparison to competing sites, determine your competitors’ best keywords and establish new opportunities as they materialize. Additionally, it provides historical performance data and comprehensive comparative data across various channels and different markets, making it a useful tool that can complement your SEO tactics.
Official Site : http://tools.seobook.com/general/sesat
The Panguin Tool
Google, which is one of the leading search engines, is constantly making changes to its algorithms for better web experience. Do you want to know the impact of Google’s algorithm changes on your website? Then wait no longer. The Panguin Tool is an online analytics application that allows users to view organic traffic to their websites, with all algorithm changes overlaid. You need to log in using your Google Analytics account then relax as the tool runs its course.
Official Site : http://barracuda.digital/panguin-tool
The URL Profiler performs multiple tasks all in one place.Using this tool, you can perform an audit on all unnatural links, collect social & contact data, and build a content inventory among other SEO activities. The key highlight is its domain intelligence feature, which allows you to research on domain authority, website ownership and relevance to your marketing campaigns.
Official Site : urlprofiler.com
IIS SEO Toolkit
The IIS SEO Toolkit is the Microsoft version of Search Engine Optimization tools. It combines quite a number of SEO modules including site analysis, indexing and robot exclusion, to create a powerful tool for web developers, server administrators and hosting providers. This tool analyzes a site and gives recommendations on how to improve the relevance of content in search engine results. It also identifies common problems that might be negatively affecting traffic to a website.
Official Site : https://www.iis.net
How does the prospect of utilizing your SEO tactics straight from your browser sound? SEOquake is a free add-on for browsers that offers a variety of SEO metrics. This simple to use tool allows you to conduct SEO audits, perform comparative analysis of domains and analyze links, all at the click of a button. The fact that it is a plugin and not a stand-alone application means that you can perform your analysis at high speed
Official Site : www.seoquake.com
Are you seeking long-tail keyword suggestions for your network search campaigns? Then the KeywordTool.io is just what you need. This tool can provide more than 750 long-tail keyword ideas making it a great alternative to the Google Keyword Planner. Enter a term or phrase and the tool will provide a myriad of suggestions. Additionally, it works well for sites such as Amazon, YouTube and Bing.
Official Site : keywordtool.io
Top Competitor Tool – Webuildpages
Using this tool, you can examine the keywords that your competitors are using to drive traffic to their websites, and improve your landing pages. Additionally, you can establish broken links on your site and analyze redirect links. Test the speed of your site using the page speed tool or use the on page optimization tool to adjust your site.
Official Site : https://www.internetmarketingninjas.com/tools
Google Page Speed Insights
Web performance is essential in internet marketing, as it defines the speed at which prospective clients can access your pages. The Google Page Speed Insights is a tool that tests how easily users can access your website on a mobile device. In an era where mobile devices are the most accessible gadgets, it is only imperative that you design pages that perform optimally across all devices.
Official site : https://developers.google.com/speed/pagespeed/insights
The key to success in online marketing is by examining what your competitors are doing better. Ahrefs is one of the best SEO tools that will guide you to outdo your competitors. It provides a number of services including backlink research, competitive analysis, content marketing, keyword research and web monitoring. It’s rank tracking feature allows you to learn how your competitors are getting higher rankings in search engine results . Therefore you can find ways to improve search engine ranking
Official Site : https://ahrefs.com
SEO Site Checkup
The SEO site checkup is an onpage SEO checker that analyzes your website and provides suggestions on where you can make SEO improvements. This powerful tool checks up everything on your website including keyword usage, mobile usability, speed optimization, server & site security and common SEO issues. You can also check up your competitor’s website and get ideas on how to improve your pages.
Official Site : http://seositecheckup.com
SEOCentro’s SEO Analyzer Tool
This tool performs a page by page analysis of your website, providing you with details on your SEO ranking. Apart from checking your SEO status, this tool provides information on your site’s social media ranking, online reputation, loading speed, device usability and Meta tags. By using this tool, you can significantly improve your site content and ranking.
Official Site : http://www.seocentro.com
Varvy SEO Tool
Does your website follow Google guidelines? Find out today by using the Varvy SEO Tool. Google has guidelines, which help webmasters develop sites that are easy for Google to find, index and rank, for an exceptional user experience. The Varvy SEO tool will provide you with information regarding accessibility issues, mobile usability, Googlebot access, security issues and page speed. By using this tool, you can optimize your site to comply with the Google SEO guide, accordingly.
Official Site : https://varvy.com
Search engine optimization goes beyond achieving a high ranking in search engine results. The performance in terms of depth and relevance of your content also matters. By using the Searchmetrics tool, you can quickly establish an online presence by improving the performance of your search campaigns. Find out what content your competitors are using to attract traffic to their sites. Additionally, this tool will teach you how to make your site mobile-friendly, for easy access on mobile devices.
Official Site : http://suite.searchmetrics.com
Get detailed SEO reports using the SEO monitor tool. This tool provides effortless keyword research and accurate organic traffic data. It takes into consideration all factors that influence traffic, making SEO relatively predictable. Moreover, the SEO monitor seeks to research on topics rather than keywords, by utilizing semantic connections. Backlink analysis is also an important feature that comes with the SEO monitor tool.
Official Site : http://seomonitor.com
This tool is an all-in-one suite that consists of more than 45 different tools for lead generation, backlink research, keyword research etc. SERPed integrates data from major sources including Amazon, YouTube, Bing and Google, among others. With 45+ tools at your disposal, there is so much more than you can do to optimize your website.
Official Site : http://serped.net
Seo Related Websites
Certain websites are dedicated for Search engine optimization and allied topics. Most of the information published there can be used by bloggers to develop their site’s seo. These websites cover seo techniques like how does seo work, how to optimize your website for search engines etc
10. Seo by the sea
14. Seo Valley
Forums are a great way to learn seo. People share various tactics that worked for them , so we too can apply the same to get near results. They are also a great way to clear our doubts regarding seo and related topics
1. Webmaster world
2. Seo community forums
3. Moz community forum
6. Seo forum by Reddit
Seo Related Videos
Though not much information available from youtube regarding seo,still you can find few videos uploaded by seo professionals. Thanks to them ! These videos clearly explains both on page and off page seo .
1.Google webmaster youtube channel
2. Seo videos by Seobook
3. Seo Tutorials for Beginners by David Murray
4. Seo Crash Course by Lumolink
5. Seo by Search engine land
6. Seo Tutorials by Vertical measures
7. Seo Training by Lynda
Articles and Guides
Articles are a great way to learn seo. Here i have listed some of the articles and guides which gives in depth information on seo techniques. They are beneficial for both beginners and advanced marketers.
Infographics on Search Engine Optimisation
A picture says lot than an article! Many infographics have been created for easy understanding of seo. They serve as best resource for learning search engine optimization. I have handpicked few infographics which can make you understand more about seo.
3. On-Page SEO: Anatomy of a Perfectly Optimized Page
11. Seo Faqs
15. Social & Seo
I Hope these Search engine optimization resources are helpful and informative.Did I missed anything? Do share!